Pull&Bear aims to dress dynamic people and fashion lovers who are young at heart.

Tracking the newest trends across technology, social movements and the latest developments in art and music, Pull&Bear was founded in 1991 with a clear mission of dressing young, environmentally-engaged and dynamic fashion lovers. The brand has fast become globally recognised for its fun styling, fusing international and club influences with a playful attitude.

Pull&Bear has two separate lines both for men and women. The first is primarily intended for teenagers, with casual and easy styling in sweatshirts, T-shirts, jeans, Bermuda shorts, plimsolls and hats. The second is more specifically designed for adults who have grown up with the brand, and look to it for eclectic styles that can be worn day or night, at work or play.

The brand combines its carefree spirit with strict sustainability standards, highly remarkable in its Join Life items. 

Pull&Bear’s commitment to innovation is reflected in its cutting-edge new headquarters in Narón, Spain, which opened in 2016, and has since been awarded LEED certification for fulfilling a range of environmental factors including high energy efficiency and use of low-impact materials.

In 2016, the brand also launched its first 'for&from' store in Ferrol, Spain, as part of Inditex’s programme to help the social integration of people with disabilities through professional employment.